One team runs SEO, AI search, paid, social, your website, and branding as a single system for your program. You get one plan, one report, and one number that matters: admits.
Treatment centers often hire separate vendors for SEO, PPC, web, and social. The result is fragmented messaging, overlapping budgets, and zero strategic synergy.
Each service works alone; together they compound. Every one links to the same keyword map and the same admit tracking.
Every campaign moves through our operating system: gathering, research, mapping, and strategy before a single word is published. Interviews with your team become the foundation of a content loop that connects SEO, website, social, paid, and branding. Because every stage feeds the next, all of your channels work in harmony to multiply your market share.
Every package runs through the same ten-stage operating system, from gathering verified facts to measuring cost per admit. Click through the stages to see what happens at each one.
One source of truth holding only verified facts about your facility.
We ingest your intake documentation, brand assets, compliance guidelines, and service details into a central resource center that holds your true brand voice, audience personas, and staff credentials. We never guess or invent a detail; if something is missing, we verify it with your team before moving on.
Deep market intelligence to guide every strategic decision.
Using live data from search analytics and keyword performance tools, we produce three reports covering industry trends, competitor positioning, and audience analysis. Every metric carries a verified source and timestamp, and together they form the factual foundation for your growth plan.
The keyword map, the site architecture, and your digital footprint.
We align high-intent keywords with your clinical services, map every confirmed keyword to one dedicated page, and organize your site into silos where sibling pages support each other instead of competing. We also align your off-site directory footprint across Google Business Profile, Bing, and LinkedIn.
Research and maps translated into clear quarterly deliverables.
We build rolling 90-day plans that prioritize your highest-value search terms and core offerings. The roadmap names exactly which pages, technical optimizations, and content assets will be built to reach your census goals, so nothing is ad hoc.
Authentic human expertise captured to eliminate generic-content penalties.
Search engines actively penalize recycled AI content. We interview your clinical leadership and care teams, record real staff profiles, credentials, and insights, and publish content under named subject-matter experts, the verified authority both search engines and families trust.
Pages, articles, graphics, and video built to target the map and answer real questions.
Using specialized formats, we craft website pages and articles that target your mapped keywords and resolve prospective clients’ questions. Every piece includes answer-engine-ready formatting for AI platforms, undergoes expert review, and requires your final approval before going live.
Finished content deployed across your whole digital footprint.
Once approved, we deploy across your secondary touchpoints: your social presence, local directories, and digital asset profiles. Your clinical insights show up consistently everywhere a family or referral partner might look.
Mid-funnel prospects guided from initial interest to active inquiry.
Families need confidence before they reach out. We create clear educational resources, downloadable guides, verified clinical FAQs, and transparent program overviews, that answer questions early and guide people toward the next step.
Qualified traffic turned into verified intakes and admissions.
We streamline every intake touchpoint on your site: phone call CTAs, secure inquiry forms, and insurance verification pathways. Friction comes out, and every conversion is tracked as a key performance indicator tied to your growth strategy.
Performance measured against captured baselines and tracked to true financial impact.
Because every keyword’s starting position is captured before optimization begins, reporting rests on clear data rather than spin. We integrate with KIPU, Salesforce, HubSpot, CallRail, or CallTrackingMetrics to track the journey from first search to signed intake, with absolute clarity on cost per admit and ROI.
A single-clinic ABA provider with growth goals that no single channel could carry. Marketing was run as one coordinated system across search, paid, web, and social, with enrollment tracked end to end.
Cardinal, an ABA provider, grew from 1 clinic to 5 clinics in 24 months with about 2.7× revenue over the same period.
Results shown were achieved for specific clients, including results achieved by our team at their previous agencies. They are not typical and depend on budget, market, clinical offering, and intake execution. Oluna does not guarantee census, cost per admit, or rankings.
“Instead of operating in silos, we built an ecosystem where PPC, SEO, social media, and authentic branding all work in harmony to multiply your results.”Adam ScheidChief Technology Officer
A quick read on fit. If most of these describe your program, we should talk.
Every engagement adapts to your level of care. These are the programs we build for first.
Addiction treatmentDetox, residential, PHP, IOP, outpatient, sober living
Mental healthTreatment centers, organizations, and group practices
Teen therapyAdolescent programs and the parents searching for them
ABA & autismABA organizations and autism service providers
Senior livingAssisted, independent, and senior care communitiesFamilies search differently for detox than for IOP. Each level gets its own page, keywords, and campaign, so the right family lands on the right program.
Delivered inside every package, month to month.
Spots in our program are limited. We cap our roster, so if you are interested it is best to get included sooner rather than later.
Full service describes the agency; a package describes the product. We are a behavioral health full service marketing team: SEO, GEO and AEO, PPC, website design and development, social media, branding, admit tracking, and fractional executive leadership under one roof. A package is the coordinated way we deliver it, built around your programs, your markets, and the current state of your digital environment.
We made a conscious decision to cap our client roster. By remaining intentionally focused, our team never gets overloaded and our clients never suffer a drop in quality. Your account receives senior-level strategic execution and deep clinical focus, and you work directly with people who have run admissions teams, handled community outreach, and navigated healthcare marketing compliance.
Every package runs on month-to-month terms. If you are not happy with the work, you can cancel anytime. We present raw, accurate performance data every month, and if something is not performing we tell you directly, explain why, and present the adjustment. Explore the individual behavioral health digital marketing services above to see what each channel contributes, or talk to us about the package that fits where your program is today.
Straight answers to what program leaders ask us most.
Pricing is based on your specific needs and the current state of your digital environment. Fill out the form for a free custom quote on how we can improve your census.
The channels your program needs, run as one system: SEO, AI search optimization, PPC, website design, social media, branding, and admit tracking, with fractional leadership available. Every channel shares the same keyword map and the same reporting.
Yes. Each service works on its own, and many programs start where the need is sharpest. Because every service is built on the same keyword map and tracking, adding channels later compounds rather than restarts.
We segment by location, program, level of care, and budget so each has its own keyword targets, landing pages, and tracking. Our team has scaled a regional brand from a single facility to four locations, and an ABA provider from 1 clinic to 5 in 24 months.
Yes. We report qualified inquiries, verified admits, cost per admit, and return on ad spend, pulled from your CRM and call tracking rather than from the ad platforms alone. Our team’s track record includes growing direct admits by 256%, taking a clinic from under 100 to over 100,000 organic sessions a month, and adding $1.2 million in admit revenue in two months on the same ad spend. Results vary by program and market, and we will say so.
No. We offer month-to-month contracts, so you are never locked into a long commitment. If you are not happy with the work, you can cancel anytime. Clients from our team’s previous agencies have stayed on for more than 10 years on month-to-month terms. If the census is not moving, you will see that in the same report we do, and we will show you the data-backed adjustment before you ever have to ask.
Behavioral HealthDigital MarketingHow to Measure Marketing ROI in Behavioral Health: From Click to AdmitA conversation with Oluna CMO Megan Pitcher on tracking marketing from the first click to a confirmed admit, and the one number that shows whether it is working.
Alex Vere Nicollwith Megan Pitcher
Behavioral HealthGEO / AEOSEO vs. GEO vs. AEO: How AI Search Is Changing Behavioral Health MarketingWhat each acronym means, how they differ, what the research says actually works, and a plan a treatment center can start this quarter.Alex Vere Nicollwith Megan Pitcher
RehabDigital MarketingHow Do Families Choose a Treatment Center? What It Means for Your MarketingWho is really searching, what tips their decision, how much reviews matter, and what each answer means for marketing a treatment center.Alex Vere Nicollwith Megan PitcherTell us about your program, your goals, and the channels you run today. We will come back with a free custom quote on how a full-service package can improve your census.
Your inquiry is confidential and comes with no obligation — we never share facility information.